DARCY DYKSTRA
Senior Digital Graphic Design Manager
Turning Brand Strategy into High-Impact Digital Design with Creative Team Leadership
CREATIVE
DIGITAL
INNOVATOR
LANDING PAGES
Designed with both education and conversion in mind, these landing pages transform complex information into digestible, engaging content. Through intentional layout, visual storytelling, and optimized call-to-action placement, the pages guide users through a clear decision-making path, ultimately driving increased engagement and purchase intent.
ADVANCED DIGITAL EXPERTISE
Digital Design
UX, Web, Social Media, Email
AI Usage
Firefly, Claude, Nano Banana
Digital Retail Shelf
Amazon & Walmart Brand Store
Adobe CC
PS, AI, AE, ID, Express
DIGTIAL
INDUSTRY
ENDORSEMENTS
Darcy is exceptionally talented! We would have a wild vision with little direction and Darcy would bring it to life perfectly! She truly dives into the brand to understand the business and what the company is trying to achieve with their ideas and goals.
Darcy brought our brand presence to a new level through her digital work, print, and sales collateral.
She truly is an asset to any business and brand! We can't thank Darcy enough for all of her hard work.
Mike P.
CEO DTC Battery Tender®
Darcy is the Digital Graphic Designer for our direct-to-consumer business at Costa. She brings solid experience, technical expertise and the ability to work effectively producing digital assets in a complex business with multiple channels and consumer touchpoints. She has a natural designer eye along with great technical skills and is able to work quickly to produce the right asset solutions.
Darcy understands naming conventions, file structures, meta data, alt-tags and the impact of her work on SEO. She became an integral and vital part of the Costa e-commerce team supporting email, paid media and web based campaigns while organizing and streamlining asset creation and management. A seasoned professional, Darcy is an outstanding production artist and team member.
John T.
Former VP DTC,
Costa Sunglasses
I've had the pleasure of working with Darcy for her entire tenure at COSTA. Darcy is a strong business partner. She partnered with Consumer Care while planning and executing digital marketing ini-tiatives. Darcy communicated plans and was receptive to feedback to ensure alignment across the business. She is a thoughtful coworker, with a warm and welcoming personality. Any company would be lucky to have her on their Team!
Heather B.
Former Director, Customer Care, Costa Sunglasses